She’s worth more.

Save the Children.

Save the Children

 

For International Women’s Day, Save the Children needed to draw attention to the fact that many girls across the world aren’t valued for their potential, but they’re valued with a monetary figure. We made She’s Worth More to show the inequality faced every day by girls whose future is determined by what they are seen to be worth.


My Role: Art direction  • Graphic Design • Concept Development • Typography

credits:

Art Director: Claire Healy

Copywriter: Christina Pitsinos

Creative Director: Dominic Al-Samarraie