
Merch Shop
Stouffers
Stouffers
Stouffer’s, the purveyor of popular frozen entrees like macaroni and cheese and French bread pizza, launched a merchandise store filled with quirky comfort items: blankets made for "canoodling”, fannypacks for holding extra slices of lasagna, warm sleeping bags perfect for catching some mac & z's and more to pair with the brand’s comfort food. ShopStouffers.com.
My Role: Art direction • Graphic Design • Merchandise Design • Web Design • Concept Development
Drew Barrymore showing off her Lasagna Fanny pack on her show.












“Supermarket Swag: Popular Food Brands Add Fashionable Merch”
— Forbes Magazine
credits:
Art Director: Claire Healy + Andrew Davis
Copywriter: Matt Logie
Creative Director: Dominic Al-Samarraie